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With extensive expertise in the healthcare sector, RN Med Tech’s Healthcare Innovation Division supports businesses and
entrepreneurs who have a new concept and want to determine whether their idea can succeed in the market. Innovation alone isn’t enough —
true success comes from evidence-based design, regulatory alignment, and strategic positioning. Our structured framework
guides innovators from concept to commercialisation, ensuring every idea is developed with purpose, compliance, and market potential in
mind.
PHASE I - MARKET
IDEATION & EXPLORATION
This is the foundation for ideation success. This data-driven phase transforms assumptions into insights —
determining how, when and if to advance with confidence. There are two parts to Phase I market research and feasibiity reporting
integrated with the delivery of a full-day,
face-to-face workshop. The
workshop is integral to help you explore, challenge, and refine your idea. By the end of Phase I, you’ll have a clear
understanding of opportunity, risk, and readiness — forming the strategic foundation for development.
Market research, competitor analysis and data analytics allows you to:
VALIDATED PROBLEM & SOLUTION FIT - A clear
articulation of the problem your innovation solves and evidence that the need exists in the market.
EARLY MARKET & COMPETITOR INSIGHT- Data-backed
understanding of demand, alternative solutions, clinical relevance and commercial opportunity.
FEASIBILITY & RISK ASSESSMENT - A realistic
assessment of the concept's viability, potential barriers, regulatory implications and development risks.
PRELIMINARY REGULATORY PATHWAY - Early
direction on applicable regulatory frameworks (FDA, CE, TGA, ASEAN), helping them understand what approvals may be required.
STRATEGIC DIRECTION FOR DEVELOPMENT
- A concise summary outlining next steps, recommended focus areas and investment considerations.
GO/NO-GO DECISION CONFIDENCE - The insight required to
decide whether to move forward, refine the idea or pivot - reducing necessary cost and wasted time.